Have you ever noticed that if you mention you're a real estate agent to anyone, they'll say, "Oh, my mother is a Realtor(r)," or "I have a cousin that is licensed . . ."
Yeah, scary I know!
But even scarier . . . are licensed agents that don't do anything in real estate.
You think I'm making it up . . . how many real estate agents do you know who have gotten into the business within the last few years who have not done any substantial transactions to date? Riding on others' coat-tails and posing . . . and the only deal they can talk about is the one they were in -- when they bought their home, if you know what I mean.
Active Rain is a good vehicle to gauge experience and authentic real estate knowledge. A seasoned and/or knowledgable agent is not too hard to find, or discern. Sadly, there are some on Active Rain and other social media networks that probably wouldn't be able to sell, or buy, their way out of a paper bag.
Read their blogs.
- Is there any substantive discourse of real estate in their blogs?
- Are their posts only social in nature and/or waste-o-time blogs?
- Do they even blog about real estate?
- Have they put a deal or transaction together in the past month (on their own without the help of the broker in charge or sucker mentor)
- Do they only post pictures of flowers, trees, their kids . . . but don't post their listings?
- And if they don't post listings (because as an Exclusive Buyer Agent I wouldn't) do they talk about deals they've done, anecdotal information . . . ANYTHING to do with them actually working in real estate??
The I.R.S. defines real estate as a "hobby" (or any business activity for that matter) where there is no income derived from that activity.
There are a lot of Realtor(s), and real estate agents who talk loud, while saying absolutely nothing. They use the social media platform and expand like a balloon full of hot air,
Sure, newbies . . . using social media to assist and gain a presence is all viable and legitmate. But, any blogs that do not contain substanitive discourse of real estate might be pissing on your leg and telling you it's raining, in my humble opinion.
This is a test.
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~ Representing Buyers Since 1999 ~
Carla Muss-Jacobs, ABR, CEBA, e-PRO, Realtor(r)
Principal Broker/Owner
EBAPortland, LLC
YOUR Exclusive Buyer's Agent
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